What is lead qualification?
Finding out whether a lead is likely to buy, using questions about need, budget, timeline and authority.
Lead qualification, explained
Qualification separates ready buyers from browsers, so sales teams spend time where it counts.
AI voice agents ask qualifying questions conversationally and score each lead from the answers.
See how these ideas come together in Chitti, Manolle's AI voice agent.
Related terms
- Lead scoringRanking leads by how likely they are to convert, based on their answers and behaviour.
- Speed to leadThe time between a lead submitting an enquiry and the business first contacting them.
- Call dispositionThe recorded outcome of a call, such as booked, not interested, call back later or wrong number.
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